Kali Curated X Barry’s Event

To strategically grow 90 Degree By Reflex’s influencer presence in Los Angeles, we partnered with Kali Curated, a wellness collective and walking app that rewards users with shopping discounts. Together, we hosted a Barry’s workout class where 15 influencers were outfitted in 90 Degree By Reflex apparel. Each influencer was encouraged to create and share content tagging the brand, helping to expand awareness and strengthen our LA influencer network.